You have been an accomplished rosh chabura for the past ten years, and have said many chaburos over this time. You feel your chiddushim have merit, and would like a broader "oilam" to benefit from them.That's super - it shows a tremendous amount of self-esteem.
But the question is, will others really benefit from your chiddushim, and will they actually learn them?
Ask yourself, will you do the same thing? Will you pick up a sefer from a yungerman whom you've never heard of, and learn his chiddushim?
Aren't you busy enough learning the achronim and rishonim, and the chiddushim of today's gedolei Torah - to add extra time for a contemporary of yours?
Let me tell you a story that happened with one of last generation's true gedolei Yisroel.
Someone came to visit this godol, and presented him his newly printed sefer. After the man left, the godol asked his grandson who was there, to place the sefer very high up in his seforim shrank (bookcase).
The grandson inquired into what's there, and his zeide told him that that's the "useless information department".
So is that nice? Do you really want to think that all your ameilus b'Torah is "useless"? Chalila. You have truly toiled over your chaburos, and they are emes l'amito. But that doesn't mean that every single Ben Torah will now run to learn your sefer - let alone purchase it.
It's important to be very very realistic here. Please don't get me wrong. I'm not a pessimistic type of person. I love seforim. I recently visited a yeshiva that was doing some construction in their beis medrash, and all the seforim were piled up on tables. I felt like a child at a candy store. I just went from one sefer to another, admiring their very existence.
I think the solution lies in some of the words I used above: "Will you pick up a sefer from a yungerman whom you've never heard of, and learn his chiddushim?"
Your target audience must be those who know and respect you.
You should not think of selling your sefer at the seform store. You may be very disappointed when the sefer doesn't sell. You'll probably be even more hurt when the storekeeper refuses to sell your sefer, since his shelves are already packed with the "standard" seforim.
In our next post we will discuss how to broaden your target audience, but still limit it to ones who will give you a chance.